- Sonoma Raceway earned Sales Team of the Year honors
- Atlanta Motor Speedway’s Ted Austad named Corporate Events Award winner
- Charlotte Motor Speedway’s Tracy Rich earned the On-Track Award
- Texas Motor Speedway’s Riley Leonard received the Client Service Award
- Winner’s Circle and President’s Club individuals also recognized
In recognition of exemplary performance and dedication to company goals, officials recognized its top sales leaders across the country in 2024 during its annual awards presentation, hosted recently in Charlotte. Sonoma Raceway earned Sales Team of the Year honors, while Atlanta Motor Speedway’s Director of Corporate Events and Business Development Ted Austad was honored with the company’s Corporate Events Award. Additionally, Charlotte Motor Speedway Senior Business Development Executive Tracy Rich was presented with the On-Track Award and Texas Motor Speedway’s Client Services Coordinator Riley Leonard received the Client Service Award.
“Through their dedication, passion and creativity, the ÄÛÑ¿ÊÓÆµ sales team is constantly raising the bar for our company and helping clients meet their own brand goals and objectives,” said ÄÛÑ¿ÊÓÆµ Chief Commercial Officer Kevin Camper. “Their efforts, both individually and collectively, once again driven year-over-year revenue growth in 2024. It is an honor to recognize the outstanding accomplishments of our company’s top sales leaders and client services staff.”
Corporate Events Award
Atlanta Motor Speedway’s Ted Austad, who started at Atlanta Motor Speedway in 2006, was named the ÄÛÑ¿ÊÓÆµ Corporate Events Award winner for 2024. Selected from a company-wide pool of corporate event and business development professionals, the Corporate Events Award is given in recognition of a leader who makes a significant impact on the corporate events business, including new business development, client service, retention and overall revenue.
On-Track Award
Charlotte Motor Speedway’s Tracy Rich, an 22-year veteran with ÄÛÑ¿ÊÓÆµ, was named this year’s On-Track Award recipient. Rich was recognized for having the highest impact at a local and/or national level year-over-year.
Client Service Award
Riley Leonard, a client services coordinator at Texas Motor Speedway, was honored with the 2024 Client Service Award. Open to ÄÛÑ¿ÊÓÆµ sales team members who are primarily involved with client service and other support roles, the Client Service Award recognizes someone who has shown outstanding support for his or her sales team, clients and processes. Consideration for this award includes partner feedback, contributions to the efficiency or operations of sales efforts, support of other ÄÛÑ¿ÊÓÆµ sales teams or events and overall performance.
Sales Team of the Year Award
Looking at the overall year-over-year financial performance of each of ÄÛÑ¿ÊÓÆµ’ 11 premier facilities and its affiliate, Sonoma Raceway’s Corporate Sales Department was awarded the Sales Team of the Year honor. Sonoma’s team stood out for a continued effort to leverage its best-in-class hospitality facility in Turn 11 to drive incremental corporate event revenue. Additionally, the team created a demand on corporate event business by focusing on high-yielding activities and working from a limited supply of track days based on robust annual activity.
Winners’ Circle Award
In addition, ÄÛÑ¿ÊÓÆµ announced this year’s Winners’ Circle members, individuals recognized for meeting or exceeding year-over-year growth targets. This year, the following individuals were recognized:
- Austin Hahn, Nashville Superspeedway
- Craig Cochran, Las Vegas Motor Speedway
- Devron Jeffers, ÄÛÑ¿ÊÓÆµ
- Frank Gullum, Sonoma Raceway
- Graig Hoffman, Bristol Motor Speedway
- Jeremy Davidson, Charlotte Motor Speedway
- Jim Fickenscher, Performance Racing Network
- Kim Snider, Atlanta Motor Speedway
- Mike Jones, Charlotte Motor Speedway
- Monica Mulcahy, Texas Motor Speedway
- Nathan Yang, Charlotte Motor Speedway
- Patrick Lang, Las Vegas Motor Speedway
- Steve Moser, Las Vegas Motor Speedway
- Tracy Rich, Charlotte Motor Speedway
President’s Club Award
Reserved for the company’s highest sales performers, the President’s Club Award recognizes individuals who were responsible for exceeding goals in corporate sales revenue. Recognized as the company’s top sales earners, this year’s President’s Award recipients include:
- Braun Smith, ÄÛÑ¿ÊÓÆµ
- Craig Cochran, Las Vegas Motor Speedway
- John Cox, ÄÛÑ¿ÊÓÆµ
- Matt Ellis, Sonoma Raceway
- Nathan Yang, Charlotte Motor Speedway
- Naysan Gray, Las Vegas Motor Speedway
- Steve French, Texas Motor Speedway
- Tracy Rich, Charlotte Motor Speedway
Media Inquiries: Scott Cooper, [email protected]
About ÄÛÑ¿ÊÓÆµ:
ÄÛÑ¿ÊÓÆµ is a leading marketer, promoter and sponsor of motorsports entertainment in the United States. The Company, through its subsidiaries, owns and operates the following premier facilities: Atlanta Motor Speedway, Bristol Motor Speedway, Charlotte Motor Speedway, Dover Motor Speedway, Las Vegas Motor Speedway, Nashville Superspeedway, New Hampshire Motor Speedway, North Wilkesboro Speedway, Sonoma Raceway, Texas Motor Speedway and Kentucky Speedway. ÄÛÑ¿ÊÓÆµ provides souvenir merchandising services through its SMI Properties subsidiaries; manufactures and distributes smaller-scale, modified racing cars and parts through its U.S. Legend Cars International subsidiary; and produces and broadcasts syndicated motorsports programming to radio stations nationwide through its Performance Racing Network subsidiary.

